Cookies
What this website keepsThere isn’t much, and none of it is sold. The one thing for advertising is Google Ads, and it waits for you to say yes.
What we keep on your device
Most of these do something you asked for: keeping you logged in, keeping that safe, or remembering a choice you made. The law lets a website set things like that without asking first, but we would rather you knew what they are. The one that doesn’t, te_seen, helps us count visits, and turning counting off below deletes it.
| Name | What it does | How long |
|---|---|---|
| te_sessionCookie | Keeps you logged in. Only set once you have logged in. | 90 days |
| te_deviceCookie | Recognises this browser when you log in, so we only ask “is this you?” on one we have not seen before. | 400 days |
| te_oauthCookie | Keeps a login through another company’s account safe while you are on their page. Deleted when you come back. | 10 minutes |
| te_themeCookie | Remembers whether you picked light or dark for your account’s screens. Only set if you pick one. | a year |
| te_measurementBrowser storage | Remembers your answer to our cookies notice, or to “Count my visits” at the foot of a website we host, so we stop asking — and stop counting, if you said no. | Until you clear it |
| te_seenBrowser storage | Remembers the day you first came, the last day we counted you coming back, and how many days you have come, up to 10, so a later visit counts as a return and we can see how often people come back. Nothing that says who you are. After a year it starts again; turning off “Count my visits and time my pages” deletes it. | Until you clear it |
| te_recordingBrowser storage | Remembers whether you said yes to PostHog recording how our pages are used, so we only start it if you did. | Until you clear it |
| te_advertisingBrowser storage | Remembers whether you said yes to Google Ads, so we only load Google's tag if you did. | Until you clear it |
Counting visits and timing pages
Vercel, the company that hosts this website, runs two small scripts for us on our own pages — not on the websites we host for tradespeople, and not on the pages our own staff use. One counts which pages are visited. The other times how fast each page loads on real phones and computers, so we can find the slow ones and fix them.
Neither stores anything on your device. To work, they read a few things from your browser: what kind of browser and device you are using, the page you came from, how fast your connection is, and how long the page took to appear. Vercel also works out which country you are in. It tells one visitor from another with a scrambled code made from the request your browser sends, and throws that code away after 24 hours.
We send it the address of each page without anything after a “?”, so nothing you type into a form goes with it. When one of our own links or emails brought you, we also tell it which one, by a name from a fixed list of our own, and nothing else from the address.
The law allows this without asking you first, as long as we tell you and you can say no. This is where you say it.
Count my visits and time my pages
Turning it off stops both scripts straight away, on this page and every one after. Your answer is kept in this browser, so on another browser or phone we will ask again.
Recording how our pages are used
PostHog records how people use our pages — which pages they open, and where they click, tap and scroll — so we can see where somebody gets stuck and fix it. It runs only if you say yes: “Accept” on our cookies notice, or the switch below.
It runs on our own pages, not on the websites we host for tradespeople, and not on the pages our own staff use. It is not used for advertising.
To work, it keeps these on your device. They are set on tradeeasy.uk, not by an advertising network, and they don’t follow you to other websites. In each name, phc_… stands for the code of our PostHog account, which is the same on every browser. In seenSurvey_… and inProgressSurvey_…, the … at the end stands for the code of one of our surveys. A couple more are set and deleted in the same moment, to check what your browser supports.
| Name | What it does | How long |
|---|---|---|
| ph_ | A random code for this browser, and for the visit it is on, so the pages of one visit are kept together. | 365 days |
| ph_ | A check on the cookie above, so tabs you have open agree about it. | 365 days |
| ph_ | The same code, with what PostHog needs to record a visit, such as whether recording is on. | Until you clear it |
| ph_ | The page you came from, kept for this tab only. | Until you close the tab |
| ph_ | Which of the details above are for this tab only. | Until you close the tab |
| ph_ | Tells this tab apart from others you have open on our pages. | Until you close the tab |
| ph_ | Notes that this tab is open, so a copy of it is told apart. | Until you close the tab |
| _ | Set when you turn recording off while PostHog is running, so it stops straight away. The rest of what it kept is deleted. | Until you clear it |
| ph_ | The questions of any survey we are running and the pages it is for, so they are not fetched again on every page. | Until you clear it |
| seenSurvey_ | Notes that you closed or answered one of our surveys, so you are not asked it again. | Until you clear it |
| inProgressSurvey_ | Your answers to a survey you have started, so they are not lost if you change page. Deleted when you send or close it. | Until you clear it |
| lastSeenSurveyDateBrowser storage | When we last showed you a survey, so we leave a gap before asking you another. | Until you clear it |
Record how I use these pages
Turning it off stops PostHog straight away and deletes what it kept, bar the note that it was turned off. Your answer is kept in this browser, so on another browser or phone we will ask again.
Google Ads
We advertise on Google. If you say yes, Google’s tag notes which of our ads brought you here and tells Google Ads when somebody who came from one subscribes, so we know which ads are worth paying for. Google may also use it to show you our ads on other websites. It runs only if you say yes: “Accept” on our cookies notice, or the switch below.
It runs only on the home page, pricing, the page where you build a website and the pages where you subscribe. Not on the pages where you log in or edit your website, not on the websites we host for tradespeople, and not on the pages our own staff use. It is only loaded on a page whose address holds nothing you typed, like your email address or your business’s name.
It keeps these on your device, on tradeeasy.uk. Google also keeps cookies of its own on its own websites, such as IDE on doubleclick.net, for up to 13 months; Google’s own cookie policy covers those.
| Name | What it does | How long |
|---|---|---|
| _gcl_au | A random code for this browser, so Google Ads can tell that a visit ended in a subscription. | 90 days |
| _gcl_aw | Which Google ad was clicked to get here, if you came from one. | 90 days |
| _gcl_gs | The same ad click, in another form Google's tags read. | 90 days |
| _gcl_gb | The same ad click, in another form Google's tags read. | 90 days |
| _gcl_ag | The same ad click, in another form Google's tags read. | 90 days |
| _gcl_ls | The same ad click, kept in browser storage rather than a cookie. | Until you clear it |
Let Google Ads know which ad brought me
Turning it off stops Google’s tag using cookies straight away and deletes the ones above. Your answer is kept in this browser, so on another browser or phone we will ask again.
On the websites we host
We host websites for tradespeople, at addresses like yourname.tradeeasy.uk. They set no cookies, and none of Vercel’s scripts run on them. One small script of ours counts visits, so the business can see how many people found them and where from.
It reads one thing from your browser: the page you came from. Your internet address and the kind of browser you use arrive with the request, as they do for any page. We scramble those two together with the day’s date and that website, using a secret key, into a code that means nothing on another day or another website.
For the rest of that day we keep the code with how many pages you opened and whether you came from a search engine, a map, social media, another website or directly, so a second look isn’t counted as a second person. Early the next morning we add the day up and delete the codes. Only the totals are kept, for 90 days, and never your internet address.
Every one of those websites has a switch at the foot of the page, “Count my visits”. Turning it off stops the counting straight away. Your answer is kept in your browser, for that website only.
What we don’t do
- No advertising cookies unless you say yes to Google Ads.
- Nothing that follows you around other websites unless you say yes to Google Ads.
- Nothing sold, to anybody.
Two pages you might pass through are not ours. Paying happens on Stripe’s own page, and logging in with another company’s account happens on theirs. Their cookies are covered by their own policies.
Questions
Email help@tradeeasy.uk.